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Are Neon Lights more cost efficient than normal household lighting?

So I have this Neon "Open" sign that gives off more light than my lamp for my bedroom, and I'm wondering if it is more or less cost efficient to use the neon sign as my bedroom light, or to continue to use the lamp as my source of light?

neon lights are in a way cost effective for users but they are usually made for outdoor loghting on the roads for distance. One can see neon signs or lights from far away. Lamps are made for focussed area lighting which is best when used for low lighting in the rooms.

City firefighters evacuated several homes at the scene of a gas leak near the construction site for the new Germantown Elementary School yesterday morning.